With one in three people experiencing motion sickness.

Motion sickness is due to a difference in perception between the sight and the sense of balance.Ĭoloured liquid moves in rings arranged around the eyes, in the frontal direction (right-left), but also in the sagittal direction (front-back). Recently introduced, SEETRON glasses that use Boarding RingTM technology to fight motion sickness. The Seetroën glasses use Boarding Ring technology: a patented and tested paramedical device, with a 95 per cent efficiency rate, developed by a French start-up. Take the glasses off and enjoy the rest of your journey. One in three develops symptoms at least once in a lifetime.īased on this observation, Traction and Citroën have created a unique object, which will initially be sold in limited and exclusive quantities, in the brand’s lifestyle boutique, available for pre-ordering from July 6. The company says after 10 to 12 minutes of use, the glasses enable the mind to resynchronise with the movement perceived by the inner ear while the eyes were focused on an immobile object such as a smartphone or a book. A popular brand in the noble sense of the term aimed resolutely at providing comfort for all, Citron is presenting SEETRON, the first glasses to do away with motion sickness. Motion sickness is a common condition that chronically affects more than30 million people in Europe. The glasses are being launched on July 5th at the price of 99 on the Brand’s lifestyle webstore. In partnership with its agency Traction (part of the BETC Group), Citroën introduces Seetroën, the first glasses against motion sickness. Citroën’s cars are famous for their comfort and it was along this insight the French car manufacturer decided to make traveling even more comfortable.

Citroen motion sickness glasses